AI Insights · Timothy · October 2023
Top 5 Health and Fitness Apps on iOS in Ireland Q3 2023
Discover the performance of the top 5 health and fitness apps on iOS in Ireland during Q3 2023, including trends in downloads, revenue, and active users.
During the third quarter of 2023, the top 5 health and fitness apps on iOS in Ireland showcased diverse trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance:
MyFitnessPal: Calorie Counter experienced a slight dip in weekly downloads, starting at around 1.4K at the beginning of the quarter and tapering off to approximately 1.2K by the end. Revenue remained relatively stable, fluctuating between $13.6K and $17.2K, peaking at the start of July. Active users saw a gradual decline from 123.5K to 111.4K over the quarter.
Strava: Run, Bike, Hike had a steady download rate with minor fluctuations, averaging around 900 to 1.1K downloads per week. Revenue showed significant peaks, notably around mid-July with a high of $13.6K, before stabilizing to around $6.8K by the end of September. Active users remained consistent, hovering around the 20K mark throughout the quarter.
Fitbit: Health & Fitness saw weekly downloads mostly oscillate between 500 and 800, with a noticeable spike to 805 in early September. Revenue, however, experienced a notable dip from $18.8K at the start of the quarter to $5.5K in mid-September, before recovering to $8.5K by the end of the quarter. Active users varied slightly, generally staying within the range of 12K to 14K.
Flo Period & Pregnancy Tracker maintained a steady download rate, mostly around 1K to 1.2K per week, with a significant jump to 1.7K in mid-September. Revenue consistently grew from $6.1K to a peak of $8K in early September, before slightly dropping to $6.8K. Active users remained stable, fluctuating between 49.4K and 51.5K.
Calm saw its weekly downloads hover between 400 to 600, with a peak of 622 in late August. Revenue exhibited a steady increase, starting at around $5.3K and peaking at $6.5K in early September. Active users fluctuated, starting at 7.8K and ending at 7.1K, with a notable dip to 6.5K in late August.
These metrics underline the dynamic landscape of health and fitness apps in Ireland. For more detailed insights, visit Sensor Tower.